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Visit Jordan

Client
Visit Jordan
Year
2022
Type
Destination Campaign
The Campaign

A rose-red city carved into stone, and a desert the colour of fire.

A campaign for Visit Jordan, tracing the Siq into Petra and the Treasury beyond it, then east to the red sands and camel trails of Wadi Rum.

From Amman's hillside streets to the Bedouin camps of the Empty Quarter's edge, four days across the kingdom's most storied landscapes.

Tourism BoardDestinationJordan2022
Chapter One · Petra

The Siq and the Treasury

Al-Khazneh, the Treasury at Petra, carved into rose-red rock
Walking the Siq, the narrow canyon entrance to Petra
Hillside old town of Madaba, Jordan

The narrow Siq opening onto the Treasury's carved facade, and the hill towns along the way.

Chapter Two · Wadi Rum

Camel Trails Through the Red Desert

Camel ride with a Bedouin guide, Wadi Rum desert
Rock bridge over the sand, Wadi Rum

Bedouin-led camel trails and sandstone arches across Wadi Rum's protected desert.